The Challenge

Development of the Website & SEO Strategy for organic growth?

Zindagi wanted to research their Services competitors, Brand positioning & related requirements.

They wanted to develop a website with a good user experience & design according to the value of service in the market.

The Solution

Communicating and designing a more user-friendly website & great SEO strategy

Transforming the platform’s user interface and experience (UI/UX) would also mean an opportunity to change its communication and marketing website. There was a real need to, not only align the visual aspect of both channels, but also to communicate the added value of their new product and, thus, increase their user base.

The Result

1M+ Organic Reach in 3 months of development started

The Zindagi team gave us access to valuable user feedback and potential improvements, which allowed us to empathize with their users and provide solutions for the biggest pain points.

We redesigned the whole experience for Zindagi technologies, prioritizing the user’s needs. We also created an onboarding process to ensure that existent users had a frictionless transition to the new version of the app and identified the added value from the getgo.

The result: An effortless transactional experience 🙂